Last updated April 16, 2021


This Privacy Policy describes how Petiboo (“Company”, “we”, “us” or “our”) collects, uses, and discloses your personal information when you visit or place an order on our website (“Petiboo Website”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about our policy or our practices with regard to your personal information, please contact us at

This privacy and data protection policy applies to all information collected through our website, and/or any related services, products, sales, communications or marketing (in this privacy policy, we refer to them collectively as the “Site”).

When you visit our website and use our services, you trust us with your personal information. We take your privacy very seriously. In this privacy and data protection policy we explain to you what information we collect, how we use it, and what rights you have in relation to it. If there are any terms in this privacy and data protection policy that you do not agree with, please discontinue the use of the Site.


When you visit the Site, we collect certain information about your device, your interaction with the Site, and the personal information that you provide to us when creating an account. We may also collect additional information if you contact us for customer support. The personal information that we collect depends on the context of your interactions with us and the Site, the choices you make, and the products or features you use. The personal information we collect can include the following:

  • Personal information: first and last name, phone number, email address, billing address, and shipping address.
  • Device and usage information: version of web browser, IP address, time zone, cookie information, referring URL’s, and unique device identifier.
  • Other personal information: information from when you enquire, provide feedback, subscribe to our newsletter, and email us.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

We do not knowingly solicit data from or market to children under 18 years of age. By using the Site, you represent/acknowledge that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Site.

We do not collect any Special Categories of personal data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offenses.

Changing or terminating your account: If you would like to review or change the information in your account or terminate your account, you can:

  • log into your account settings and update your user account; or
  • contact us using the contact information provided.

Opting out of email marketing: You can unsubscribe from our marketing email list at any time by clicking on the unsubscribe link in the emails that we send or by contacting us using the contact information provided. You will then be removed from the marketing email list. However, we will still need to send you service-related emails that are necessary for the administration and use of your account. To otherwise opt-out, you may:

  • access your account settings and update preferences;
  • note your preferences when you register an account with the Site.


We use your personal information collected via the Site for a variety of business purposes described below and we process your personal information under the following lawful bases:

  • your consent (a);
  • the performance of a contract between you and the Site (b);
  • compliance with our legal obligations (c);
  • to protect your vital interests (d);
  • to perform a task carried out in the public interest(e); and
  • for our legitimate business interests, which do not override your fundamental rights and freedom (f).

We indicate the specific processing grounds we rely on next to each purpose listed below. We use the information we collect or receive:

  • to process and deliver your order (b);
  • to register you as a new customer and maintain/manage user accounts (b/f);
  • to send administrative information to users such as informative emails (b/c);
  • to process payments and keep record of user order history (c/f);
  • to administer and protect our business and the Site (c/f);
  • to respond to feedback and user inquiries (b/c);
  • to use data analytics to improve our website and products (f); and
  • to operate, develop and improve the Site (f).


We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations. For example, we may share your information with sub-contractors, delivery services, payment services, analytics providers, and credit reference agencies.

Additionally, we may disclose your personal information where we believe it is necessary, for example, to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive.

All third parties are obliged to respect user security and treat user personal information in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.


We use cookies and similar tracking technologies to access or store information.

  • Cookies: are data files that are placed on your device or computer and often include an anonymous unique identifier. You can view our Cookie Policy.
  • Log files: track actions occurring on the Site and collect data including your IP address, browser type, and date/time stamps.
  • Web beacons, tags, and pixels: are electronic files used to record information about how you browse the Site.


We use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example, we use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your personal information here: You can also opt-out of Google Analytics here:


We would like to make sure you are fully aware of all your data protection rights. Every user is entitled to the following:

  1. Right to be informed: you have the right to be informed about the collection and use of your personal information.
  2. Right to access: you have the right to access and receive a copy of your personal information.
  3. Right to erasure: you have the right to have your personal information erased. However, this might not always be possible due to legal obligations.
  4. Right of rectification: you have the right to have your personal information rectified or completed, if incomplete.
  5. Right to object processing: you have the right to object to the processing of your personal information, only in certain circumstances. These include:
    • direct marketing purposes;
    • a task carried out in the public interest;
    • the exercise of official authority; or
    • your legitimate interests.
  6. Right to restrict processing: you have the right to request the restriction of your personal information, only in certain circumstances. These include:
        • the accuracy of the personal data is contested (unless it is verified);
        • you believe that the processing is unlawful;
        • you believe that Petiboo no longer requires your personal data for the purpose it was initially collected, but you require your data to establish, exercise or defend legal claims; or
        • you object to the processing and we are pending verification regarding whether our company’s legitimate grounds override your own.
  7. Right to data portability: you have the right to request the transfer of your personal information to another organisation.
  8. Right to withdraw consent: you have the right to withdraw your consent at any time. If you wish to do so, you can contact us, and we will implement this. Please note, however, that this will not affect the lawfulness of the processing before its withdrawal.

If you would like to exercise the above rights, please contact us using the details provided below. We will consider your request and respond to you within 30 days, in accordance with applicable data protection laws.


The security of your personal information is of utmost importance to us, so we have implemented appropriate technical and organisational security measures to protect the security of any personal information we process. However, no method of transmission over the internet is entirely secure and we cannot guarantee absolute security regarding the transmission of personal information to and from the Site.


We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy and data protection policy unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


Please note that because there is no uniform technology standard for recognizing and implementing Do-Not-Track (“DNT”) signals, currently we do not respond to DNT browser signals and we do not alter our data collection and usage practices when we detect such a signal from your browser.


We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. We encourage you to review this Privacy Policy frequently to remain informed about how we are protecting your information. Your continued use of the Site following the posting of any changes to this Privacy Policy constitutes acceptance of those changes.


For more information about our Privacy Policy, if you have questions, or if you would like to make a complaint, please contact us at